Home to the Etruscan civilization, cradle of the Italian culture, this is the region where the pure Italian language was born and is spoken.
In the Middle Ages, thanks to rich families like the Medici, many artists, architects and men of science were sponsored, thus generating the historical period named the Renaissance.
As a fortunate consequence, 80% of Italian art is concentrated in Tuscany and not only in the big cities but spread out over the region; it is easy therfore to find an archeological site or a parish church during a walk or a bike ride in the country!
Not only poets and artist, but also economists, traders, statesmen, and explorers were born in Tuscany.
The tradition of Culture is continued in modern days by the Universities of Florence, Siena and Pisa, which are among the most prestigeous European Universities with three Nobel prizes and a national centre of research.

The Accademia delle Belle Arti in Carrara ( Arts Academy ) attracts and prepares sculptors from all over the world.
In Siena the first bank in the world was established in 1474, the powerful Monte dei Paschi di Siena, valuable sponsor in the field of art restorations and exhibitions.

Soon after the second world war, Florence, Tuscany's capital city, was the melting pot of designers and stylists who inspired the start of the modern and worldwide appreciated Italian

fashion industry: this generated a well being for the whole region because of the setting up of big and small companies producing articles for this industry.
The coast specialised in the building of exclusive yachts and sail ships which are renowned throughout the world.

So Tuscany not only provides a full immersion of art, history, good taste, traditions, culture and environmental beauty, but also of entertainment, fun and humor: Tuscan people are in fact well known for their sarcastic humor and self irony, whose main expressions are the movies directed and performed by the Tuscan Oscar winner Roberto Benigni.

This is WHY TUSCANY.

 

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